General


At Idea Morph SRL, we are committed to protecting your privacy and safeguarding the personal information you provide to us. This Privacy Policy outlines how we collect, use, store, and disclose your personal data when you access and use our services. By using the Morph platform, you consent to the practices described in this Privacy Policy.


We recognize the importance of maintaining the confidentiality of your personal information and understand the trust you place in us when you choose to use our services. We have implemented robust security measures to ensure the integrity and confidentiality of your data. This Privacy Policy aims to provide you with clear and transparent information about the types of personal data we collect, how we use and share it, and your rights in relation to your personal information. We encourage you to read this Privacy Policy carefully and contact us if you have any questions or concerns.





Section 1. Information We Collect


1.1. Personal Data:

When you use the Morph platform, we may collect certain personal data from you. Personal data refers to any information that can be used to identify an individual directly or indirectly. The personal data we collect may include, but is not limited to:

Personal Information: This refers to data that can be used to identify you as an individual. It may include information such as your name, email address, contact details, and any other information you provide to us when creating an account or using our services. We collect personal information to facilitate the creation and management of your account, enable communication with you, and provide a personalized experience within the Morph platform.


Non-Personal Information: This includes data that does not directly identify you as an individual. It may include aggregated, anonymized, or de-identified information that cannot be linked back to you personally. We may collect non-personal information such as usage data, preferences, and statistical data about the usage of our services.


The information we collect depends on the context of your interactions with the platform, the choices you make, and the products and features you use. We strive to collect only the data that is necessary for the intended purposes and in compliance with applicable laws and regulations. It is important that you provide accurate and complete information, and you have the ability to review and update your personal data if it is inaccurate or incomplete.


We respect your privacy and are committed to safeguarding your personal information. As you use our platform and engage with our services, we will explain the specific purposes for which your personal data is collected and used. Please review the following sections to understand how we use and protect your personal data based on the choices you make and the features you use within the Morph platform.



1.2. Data We Collect for User Creation:

When you create an account on the Morph platform, we may collect the following information from you:


Personal Information: This includes data such as your name, email address, and contact details. We collect this information to create and manage your user account, provide access to our services, and communicate with you regarding your account and our platform.


Login Credentials: We collect your chosen username and password to authenticate your access to the platform and ensure the security of your account.



1.3. Data We Collect for Service Use:

When you use our services and interact with the Morph platform, we may collect the following information:


Project Information: As a user, you may create projects on the platform or be invited to participate in existing projects. We collect information related to the projects you create or contribute to, such as project names, descriptions, and associated documents or files. This information is essential for project management and collaboration within the platform.


Communication Data: We collect information related to your communications within the platform, including messages, comments, and discussions. This data is necessary to facilitate effective collaboration and communication among project participants.


Usage Data: We collect data about your usage of the Morph platform, including the features you interact with, the actions you take, and the duration of your sessions. This information helps us understand how our services are being used and enables us to improve and optimize the platform's performance and user experience.


Technical Information: We automatically collect certain technical data when you access and use the Morph platform. This may include your IP address, browser type, operating system, device information, and other technical details. We use this information for system administration, troubleshooting, and to ensure the security and integrity of our platform.



1.4. Data We Collect for Financial and Payments:

In addition to the aforementioned information, we may collect certain data related to financial transactions and payments:


Payment Information: When you subscribe to one of our paid services or make a purchase within the Morph platform, we may collect payment details, such as your credit card information, billing address, and other relevant payment information. This data is securely processed by our trusted third-party payment processors, and we do not store or have access to your complete payment information.


Billing History: We maintain a record of your billing history, including the subscription plans you have chosen, payment dates, and transaction amounts. This information is necessary for accounting, invoicing, and resolving any payment-related queries or issues that may arise.


Financial Account Data: If you opt to link your financial account to the platform for the purpose of processing payments or receiving payouts, we may collect certain financial account information, such as bank account details or relevant payment account credentials. This data is securely transmitted and stored in accordance with industry standards and best practices.


It is important to note that we prioritize the security and confidentiality of your financial data. We employ appropriate measures to safeguard this information and ensure that it is used solely for the purpose of processing payments and managing your subscription or purchase.


We do not share your financial data with third parties for marketing purposes without your explicit consent. However, please be aware that we may share your financial information with trusted service providers who assist us in processing payments and fulfilling financial transactions, as well as with regulatory or legal authorities as required by law.



1.5. Cookies and Tracking:

We use cookies and similar tracking technologies to enhance your experience on the Morph platform and gather certain information. This section outlines how we utilize cookies, tracking technologies, and the data we collect through them.


Cookies: Cookies are small text files that are stored on your device when you visit our Platform or use our services. These cookies enable us to recognize your device and provide you with a personalized experience. We use both session cookies (which are temporary and expire when you close your browser) and persistent cookies (which remain on your device for a specified period) to remember your preferences, improve security, and analyze usage patterns.


Tracking Technologies: In addition to cookies, we may also use other tracking technologies such as web beacons, pixels, and similar technologies. These technologies help us track user interactions, gather information about usage patterns, and monitor the effectiveness of our marketing campaigns.


Data Collected: The data we collect through cookies and tracking technologies may include your IP address, browser type, operating system, device information, referral URLs, pages visited, and interactions with our platform. This data is used for various purposes, such as improving our services, analyzing trends, and personalizing content.


Third-Party Cookies: We may allow third-party service providers, such as analytics and advertising partners, to set cookies and collect information through our platform. These cookies are subject to the respective third parties' privacy policies and practices. We recommend reviewing the privacy policies of these third parties to understand how they collect, use, and share your information.


Cookie Preferences: You have the option to manage your cookie preferences. Most web browsers are set to accept cookies by default, but you can modify your browser settings to reject or delete cookies. However, please note that disabling cookies may impact your user experience and limit certain functionalities of the Morph platform.


Consent: By continuing to use our platform, you consent to the use of cookies and tracking technologies as described in this Privacy Policy.


For more information on how we use cookies and tracking technologies, and to understand your choices regarding cookies, please refer to our Cookie Policy.





Section 2. How and Why We Use Your Data


2.1. Personal data

We use your data for various purposes to provide you with our platform's core features and services and to enhance your experience on our Platform. The following are the specific reasons for which we collect and use your data:


To Provide Core Features and Services: We collect and process your data to enable you to access and use our platform, including creating and managing your account, participating in projects, and generating ideas. This allows us to deliver the core functionalities of our platform and fulfill your requests.


Customization and Personalization: We may use your data to personalize your experience on our Platform, tailoring the content and features to your preferences and interests. This enables us to provide you with a more personalized and relevant user experience.


Delivery of Products and Services: If you make a purchase or request a service from us, we will use your data to process the transaction, deliver the product or service, and provide customer support as needed.


Communication and Contact: We may use your data to communicate with you, respond to your inquiries or requests, and provide important updates or information related to our platform, services, or your account. This includes sending transactional emails, service-related notifications, and administrative messages.


Analytics, Market Research, and Business Development: We may analyze your data to gain insights into user behavior, preferences, and trends. This information helps us operate and improve our Platform, associated applications, and social media platforms. It also aids in conducting market research, understanding user needs, and developing new features and offerings.


Record Keeping and Administrative Purposes: We may use your data for internal record keeping, maintaining accurate accounts, and performing administrative tasks necessary for the operation of our business.


Content Attribution: If you submit content such as posts or comments that we choose to publish on our Platform, we may attribute the content to you by including your name or username. This ensures proper acknowledgment and identification of the content's author.


Security and Fraud Prevention: We process your data to maintain the security and integrity of our platform, detect and prevent fraudulent activities, and ensure compliance with our terms of use. This helps us create a safe and secure environment for all users.


Testimonials: We may post testimonials on our services that may contain personal information. If you have provided a testimonial and wish to update or delete it, please contact us at lets@trymorph.com, providing your name, testimonial location, and contact information.


Administrative Information and Feedback: We may use your data to send you administrative information related to your account, transactions, or changes to our policies. We may also request feedback from you to improve our services and better meet your needs.


Enforcement and Legal Compliance: We may process your data to enforce our terms, conditions, and policies for business purposes, as well as to comply with legal obligations and contractual requirements.


Other Business Purposes: We may use your data for other legitimate business purposes that are compatible with the reasons stated above and in accordance with applicable laws and regulations.


We prioritize the privacy and security of your data. Please be assured that we do not sell or trade your data to third parties without your explicit consent. However, to provide and improve our services, we may share your data with trusted vendors and service providers who work on our behalf. These vendors assist us in delivering various services, such as hosting our platform, processing payments, analyzing data, and providing customer support.


For example, we may engage a cloud hosting provider to securely store and host our platform's data. In such cases, we ensure that our vendors are bound by written agreements that restrict them from using your data for any purpose other than providing the agreed-upon services. They are not permitted to disclose or use your data for their own purposes unless explicitly authorized by us.


We carefully select and evaluate our vendors to ensure they maintain appropriate security measures and adhere to data protection regulations. Our agreements with these vendors require them to implement data protection measures that are consistent with industry standards and best practices.


Rest assured that we take steps to protect your data when sharing it with vendors and maintain strict confidentiality. We continuously monitor and review our relationships with vendors to ensure your data is handled securely and in compliance with our privacy policy and applicable laws.


If you have any questions about the specific vendors we work with or how your data is shared, please don't hesitate to reach out to us at privacy@trymorph.com.



2.2. Non Personal Information

In addition to collecting personal information, we also gather non-personal information that plays a crucial role in improving and customizing your experience on our platform. This non-personal data encompasses various elements such as demographic information, user preferences, and anonymized usage statistics. We utilize this information for several purposes, including the following:


Improving our services: Non-personal data empowers us to identify trends, patterns, and areas that require enhancement. By carefully analyzing this information, we can optimize features, fine-tune functionality, and make well-informed decisions to elevate the overall performance of our platform. Our ultimate aim is to provide you with an exceptional user experience.


Customizing your experience: Non-personal information allows us to tailor our platform to your specific preferences and interests. Through the analysis of aggregated data from numerous users, we can offer personalized recommendations, suggestions, and curated content that align with your individual needs and preferences. This level of customization is designed to maximize your engagement and satisfaction when using our platform.


Sample size data and anonymity: On certain occasions, we may work with sample size data, which combines non-personal information from a large group of users. This aggregated data enables us to gain insights into broader trends and behaviors without compromising individual privacy. By utilizing sample size data, we maintain a strong commitment to safeguarding your personal information and ensuring that it remains anonymous and confidential.


We respect your rights and privacy choices. If you prefer that your data is not processed for aggregate analysis, you have the right to request such exclusion. Simply reach out to us at privacy@trymorph.com, and we will ensure that your data is not included in any aggregated analysis. We value your privacy and are committed to accommodating your preferences while delivering a secure and personalized experience on our platform.



2.3. How Long We Keep Your Personal Information

We keep your personal information only for as long as we need to. This time period may depend on what we are using your information for, in accordance with this Privacy Policy. For example, if you have provided us with personal information as part of creating an account with us, we may retain this information for the duration your account exists on our system. If your personal information is no longer required for this purpose, we will delete it or make it anonymous by removing all details that identify you.


However, if necessary, we may retain your personal information for our compliance with a legal, accounting, or reporting obligation or for archiving purposes in the public interest, scientific, or historical research purposes or statistical purposes.



2.4. Disclosure of Personal Information to Third Parties

We may disclose personal information to:

  • a parent, subsidiary, or affiliate of our company

  • third-party service providers for the purpose of enabling them to provide their services, including (without limitation) IT service providers, data storage, hosting and server providers, analytics, error loggers, debt collectors, maintenance or problem-solving providers, marketing providers, professional advisors, and payment systems operators

  • our employees, contractors, and/or related entities

  • our existing or potential agents or business partners

  • credit reporting agencies, courts, tribunals, and regulatory authorities, in the event you fail to pay for goods or services we have provided to you

  • courts, tribunals, regulatory authorities, and law enforcement officers, as required by law, in connection with any actual or prospective legal proceedings, or in order to establish, exercise, or defend our legal rights

  • third parties, including agents or sub-contractors, who assist us in providing information, products, services, or direct marketing to you

  • third parties to collect and process data

  • an entity that buys, or to which we transfer all or substantially all of our assets and business



2.5. International Transfers of Personal Information

The personal information we collect is stored and/or processed in Ireland, or where we or our partners, affiliates, and third-party providers maintain facilities.


The countries to which we store, process, or transfer your personal information may not have the same data protection laws as the country in which you initially provided the information. If we transfer your personal information to third parties in other countries: (i) we will perform those transfers in accordance with the requirements of applicable law; and (ii) we will protect the transferred personal information in accordance with this privacy policy.





Section 3. Your Rights and Controlling Your Personal Information


Your choice: By providing personal information to us, you understand we will collect, hold, use, and disclose your personal information in accordance with this privacy policy. You do not have to provide personal information to us, however, if you do not, it may affect your use of our Platform or the products and/or services offered on or through it.

Information from third parties: If we receive personal information about you from a third party, we will protect it as set out in this privacy policy. If you are a third party providing personal information about somebody else, you represent and warrant that you have such person’s consent to provide the personal information to us.


Marketing permission: If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by contacting us using the details below.

Access: You may request details of the personal information that we hold about you.


Correction: If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant, or misleading, please contact us using the details provided in this privacy policy. We will take reasonable steps to correct any information found to be inaccurate, incomplete, misleading, or out of date.


Non-discrimination: We will not discriminate against you for exercising any of your rights over your personal information. Unless your personal information is required to provide you with a particular service or offer (for example processing transaction data), we will not deny you goods or services and/or charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties, or provide you with a different level or quality of goods or services.


Notification of data breaches: We will comply with laws applicable to us in respect of any data breach.


Complaints: If you believe that we have breached a relevant data protection law and wish to make a complaint, please contact us using the details below and provide us with full details of the alleged breach. We will promptly investigate your complaint and respond to you, in writing, setting out the outcome of our investigation and the steps we will take to deal with your complaint. You also have the right to contact a regulatory body or data protection authority in relation to your complaint.


Unsubscribe: To unsubscribe from our email database or opt-out of communications (including marketing communications), please contact us using the details provided in this privacy policy, or opt-out using the opt-out facilities provided in the communication. We may need to request specific information from you to help us confirm your identity.





Section 4. Use of Cookies


We use “cookies” to collect information about you and your activity across our Platform. A cookie is a small piece of data that our Platform stores on your computer, and accesses each time you visit, so we can understand how you use our Platform. This helps us serve you content based on preferences you have specified.

Please refer to our Cookie Policy for more information.





Section 5. Business Transfers


If we or our assets are acquired, or in the unlikely event that we go out of business or enter bankruptcy, we would include data, including your personal information, among the assets transferred to any parties who acquire us. You acknowledge that such transfers may occur, and that any parties who acquire us may, to the extent permitted by applicable law, continue to use your personal information according to this policy, which they will be required to assume as it is the basis for any ownership or use rights we have over such information.





Section 6. Changes to This Policy


At our discretion, we may change our privacy policy to reflect updates to our business processes, current acceptable practices, or legislative or regulatory changes. If we decide to change this privacy policy, we will post the changes here at the same link by which you are accessing this privacy policy.


If the changes are significant, or if required by applicable law, we will contact you (based on your selected preferences for communications from us) and all our registered users with the new details and links to the updated or changed policy.


If required by law, we will get your permission or give you the opportunity to opt in to or opt out of, as applicable, any new uses of your personal information.





Section 7. Additional Disclosures for General Data Protection Regulation (GDPR) Compliance (EU)



Data Controller / Data Processor

The GDPR distinguishes between organisations that process personal information for their own purposes (known as “data controllers”) and organizations that process personal information on behalf of other organizations (known as “data processors”). We, Idea Morph SRL, located at the address provided in our Contact Us section, are a Data Controller with respect to the personal information you provide to us.


Legal Bases for Processing Your Personal Information

We will only collect and use your personal information when we have a legal right to do so. In which case, we will collect and use your personal information lawfully, fairly, and in a transparent manner. If we seek your consent to process your personal information, and you are under 16 years of age, we will seek your parent or legal guardian’s consent to process your personal information for that specific purpose.


Our lawful bases depend on the services you use and how you use them. This means we only collect and use your information on the following grounds:


Consent From You

Where you give us consent to collect and use your personal information for a specific purpose. You may withdraw your consent at any time using the facilities we provide; however this will not affect any use of your information that has already taken place. You may consent to providing your email address for the purpose of receiving marketing emails from us. While you may unsubscribe at any time, we cannot recall any email we have already sent. If you have any further enquiries about how to withdraw your consent, please feel free to enquire using the details provided in the Contact Us section of this privacy policy.


Performance of a Contract or Transaction

Where you have entered into a contract or transaction with us, or in order to take preparatory steps prior to our entering into a contract or transaction with you. For example, if you purchase a product, service, or subscription from us, we may need to use your personal and payment information in order to process and deliver your order.


Our Legitimate Interests

Where we assess it is necessary for our legitimate interests, such as for us to provide, operate, improve and communicate our services. We consider our legitimate interests to include research and development, understanding our audience, marketing and promoting our services, measures taken to operate our services efficiently, marketing analysis, and measures taken to protect our legal rights and interests.


Compliance with Law

In some cases, we may have a legal obligation to use or keep your personal information. Such cases may include (but are not limited to) court orders, criminal investigations, government requests, and regulatory obligations. If you have any further enquiries about how we retain personal information in order to comply with the law, please feel free to enquire using the details provided in the Contact Us section of this privacy policy.


International Transfers Outside of the European Economic Area (EEA)

We will ensure that any transfer of personal information from countries in the European Economic Area (EEA) to countries outside the EEA will be protected by appropriate safeguards, for example by using standard data protection clauses approved by the European Commission, or the use of binding corporate rules or other legally accepted means.


Your Rights and Controlling Your Personal Information


Restrict: You have the right to request that we restrict the processing of your personal information if (i) you are concerned about the accuracy of your personal information; (ii) you believe your personal information has been unlawfully processed; (iii) you need us to maintain the personal information solely for the purpose of a legal claim; or (iv) we are in the process of considering your objection in relation to processing on the basis of legitimate interests.


Objecting to processing: You have the right to object to processing of your personal information that is based on our legitimate interests or public interest. If this is done, we must provide compelling legitimate grounds for the processing which overrides your interests, rights, and freedoms, in order to proceed with the processing of your personal information.


Data portability: You may have the right to request a copy of the personal information we hold about you. Where possible, we will provide this information in CSV format or other easily readable machine format. You may also have the right to request that we transfer this personal information to a third party.


Deletion: You may have a right to request that we delete the personal information we hold about you at any time, and we will take reasonable steps to delete your personal information from our current records. If you ask us to delete your personal information, we will let you know how the deletion affects your use of our Platform or products and services. There may be exceptions to this right for specific legal reasons which, if applicable, we will set out for you in response to your request. If you terminate or delete your account, we will delete your personal information within 30 days of the deletion of your account. Please be aware that search engines and similar third parties may still retain copies of your personal information that has been made public at least once, like certain profile information and public comments, even after you have deleted the information from our services or deactivated your account.





Section 8. Additional Disclosures for California Compliance (US)


Under California Civil Code Section 1798.83, if you live in California and your business relationship with us is mainly for personal, family, or household purposes, you may ask us about the information we release to other organisations for their marketing purposes.


To make such a request, please contact us using the details provided in this privacy policy with “Request for California privacy information” in the subject line. You may make this type of request once every calendar year. We will email you a list of categories of personal information we revealed to other organisations for their marketing purposes in the last calendar year, along with their names and addresses. Not all personal information shared in this way is covered by Section 1798.83 of the California Civil Code.





Section 9. Do Not Track


Some browsers have a “Do Not Track” feature that lets you tell Platform that you do not want to have your online activities tracked. At this time, we do not respond to browser “Do Not Track” signals.

We adhere to the standards outlined in this privacy policy, ensuring we collect and process personal information lawfully, fairly, transparently, and with legitimate, legal reasons for doing so.





Section 10. CCPA-permitted financial incentives


In accordance with your right to non-discrimination, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels for the goods or services we provide.


Any CCPA-permitted financial incentive we offer will reasonably relate to the value of your personal information, and we will provide written terms that describe clearly the nature of such an offer. Participation in a financial incentive program requires your prior opt-in consent, which you may revoke at any time.





Section 11. California Notice of Collection


In the past 12 months, we have collected the following categories of personal information enumerated in the California Consumer Privacy Act:

Identifiers, such as name, email address, phone number account name, IP address, and an ID or number assigned to your account.


For more information on information we collect, including the sources we receive information from, review the “Information We Collect” section. We collect and use these categories of personal information for the business purposes described in the “Collection and Use of Information” section, including to provide and manage our Service.





Section 12. Right to Know and Delete


If you are a California resident, you have rights to delete your personal information we collected and know certain information about our data practices in the preceding 12 months. In particular, you have the right to request the following from us:

  • The categories of personal information we have collected about you;

  • The categories of sources from which the personal information was collected;

  • The categories of personal information about you we disclosed for a business purpose or sold;

  • The categories of third parties to whom the personal information was disclosed for a business purpose or sold;

  • The business or commercial purpose for collecting or selling the personal information; and

  • The specific pieces of personal information we have collected about you.

To exercise any of these rights, please contact us using the details provided in this privacy policy.





Section 13. Shine the Light


If you are a California resident, in addition to the rights discussed above, you have the right to request information from us regarding the manner in which we share certain personal information as defined by California’s “Shine the Light” with third parties and affiliates for their own direct marketing purposes.


To receive this information, send us a request using the contact details provided in this privacy policy. Requests must include “California Privacy Rights Request” in the first line of the description and include your name, street address, city, state, and ZIP code.





Section 14. Contact Us


For any questions or concerns regarding your privacy, you may contact us using the following details: Idea Morph SRL.